Minggu, 30 Maret 2014

BUSINESS COMMUNICATION


Dialogues about Business Communication


Kris: Hey, Fanny! Long time no see! And now your restaurant business has gone into a great success. What an achievement!
Fanny : Thank you, Kris. I’m still trying as best as I can to satisfy every customer .
Kris: Wow. Can you tell me the story of your success, Fanny ?
Fanny: Well, before my business goes this big, I also experienced hard times. At the first time starting out my restaurant , my factory where I made the foods was in my own house’s kitchen. I did everything by myself.  I tried my best to satisfy people and make them love my restaurant  foods.
Kris : And then… what happened next?
Fanny : Over time, many people began to like my foods. Seeing that opportunity, with adequate fund of bank loan and driven by strong will, I decided to build and open up my own restaurant. It wasn’t still a large restaurant  .
Kris  : Did many people come to your restaurant ?
Fanny : It was like I needed to start over again. I had to introduce my new-open restaurant to people once more. I made brochures and leaflets to get people know my restaurant . And…. finally, people started to come over my restaurant .My  customers then increased in number by the help of mouth-to-mouth promotions. That was how my marketing strategy worked.
Kris: Wow, weren’t you overwhelmed to handle those customers all by yourself?
Fanny: Of course, I had trouble to meet customer’s demands. Therefore, I decided to employ workers to work on my restaurant . I started out employing 10  workers; 4 workers to work with me making the foods back in the kitchen, and the rest became cashier and salesclerk that serve customers.
Kris  :Doyou need more workers then?
Fanny: Of course, my scale of production was getting massive over time. Therefore, I started to employ more workers, enhance my business strategy until today.
Kris: What do you consider as the most important thing in running your restaurant  business?
Fanny : Definitely, costumer’s satisfaction. I wouldn’t have run my business smoothly if I belittled customer’s satisfaction. One satisfaction of a customer is enough to attract other customers to come.
Kris  : That’s great, Fanny . Thank you for sharing. I wish your story can be helpful for me someday.
Fanny : You’re welcome, Kris.


Ms Adams: Thank you for coming to the meeting today, Mr Gilder.
Mr Gilder: My pleasure, Ms Adams. Now, what problems are we having around here?
Ms Adams: Well, unfortunately, we're having a number of problems with our clients in Holland.
Mr Gilder: They usually pay on time. I don't understand ...
Ms Adams: Yes, you're right. They ARE excellent clients. Unfortunately, they aren't pleased with the merchandise we are sending them.
Mr Gilder: How can that be? We always provide first class products.
Ms Adams: I know, however they aren't happy. They say they are meeting with a new manufacturer next week.
Mr Gilder: Nonsense, and what are we doing to change things?
Ms Adams: Well, that's the reason for our meeting today. I'd like to make a few suggestions.
Mr Gilder: I'm listening ...
Ms Adams: Why don't we change suppliers?
Mr Gilder: Is that the problem?
Ms Adams: Let's take a look at some of the suppliers in the area. I'm sure we can find a better one.
Mr Gilder: OK, what other suggestions have you got?
Ms Adams: Shall we invite them to meet with us?
Mr Gilder: That's an excellent idea. It'll show them our concern.
Ms Adams: OK, I'll arrange a meeting. Thank you Mr Gilder.
Mr Gilder: No, thank you Ms Adams.

source :http://esl.about.com/od/intermediatereading/a/d_clients.html

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